1. |
Comply with all laws, regulations and statutory requirements. |
2. |
Advertising must not misrepresent or be likely to mislead the consumer, as to the character, quantity, composition or safety of the products advertised. |
3. |
Adverting must not unfairly disparage the products or services of competitors. |
4. |
Advertising should be in good taste and should not be offensive to the sense of decency of the average person. |
5. |
Be accurate and truthful in all dealings with customers and accurately represent products and services. |
6. |
Protect all trademarks, brand names and other proprietary material of the company. |
7. |
Do not infringe any third party intellectual property. |
8. |
Do not use any name, symbol or emblems prohibited by the Emblems and Names( Prevention of Improper Use) Act, 1950 or any relevant law. |
9. |
Exercise good judgment and avoid any statements or implications likely to foster ridicule of race, religion, nationality, creed or sex. Also avoid political connotations in advertisements. |